Privacy Policy
Last updated: 9 October 2026
This Privacy Policy explains how GP LIFT ("we", "us", "our") collects, uses and protects personal data when you visitwww.gplift.com (the "Site") or submit an inquiry to us. We are the data controller for the personal data described below.
We keep this policy short and specific. If anything is unclear, contact us using the details at the end of this page.
1. Information we collect
Information you give us
When you submit our inquiry form or contact us, we collect the details you enter. This typically includes:
- Your name
- Email address
- Phone number (if provided)
- The product or application you are interested in
- Your message and any requirements you describe
We also record the page and campaign parameters (for example UTM parameters) associated with your inquiry so we can understand which content or channel led to it.
Information collected automatically
With your consent, we use analytics tools that collect information about how the Site is used, such as pages viewed, approximate location (derived from IP address), device and browser type, and referral source. This information is aggregated and is not used to identify you personally.
2. How we use your information
- To respond to your inquiry — to answer your question, prepare a quotation, and provide technical or CAD support you request.
- To operate and improve the Site — to understand which pages and products are useful and to fix problems.
- To measure our advertising — to understand which campaigns and channels generate genuine business inquiries.
- To meet legal obligations — where we are required to keep records or respond to lawful requests.
We do not sell your personal data, and we do not use your inquiry details for unrelated marketing without your consent.
3. Legal bases for processing
Where the EU/UK General Data Protection Regulation applies, we rely on the following legal bases:
- Performance of a contract / steps at your request — when we respond to your inquiry or prepare a quotation (Article 6(1)(b)).
- Consent — for analytics and marketing cookies and similar technologies (Article 6(1)(a)). You can withdraw consent at any time.
- Legitimate interests — to run and secure our website, prevent abuse, and improve our products (Article 6(1)(f)).
- Legal obligation — where we must keep or disclose records (Article 6(1)(c)).
4. Cookies and similar technologies
The Site uses cookies and similar technologies. We group them into three categories:
| Category | Purpose | Consent |
|---|---|---|
| Essential | Needed for the website and our inquiry form to work, and for security. | Always active |
| Analytics | Help us understand how visitors use the Site. | Opt-in |
| Marketing | Measure advertising effectiveness and show relevant ads. | Opt-in |
Analytics and marketing cookies are only set after you give consent. You can change or withdraw your choices at any time using the“Cookie Settings” link in the footer of the Site. You can also block or delete cookies through your browser settings, though some parts of the Site may then not work as intended.
Please note: our inquiry form and the delivery of your message to our sales team are essential functions and do not depend on analytics or marketing consent.
5. Third-party services we use
We use a small number of trusted service providers. Depending on your consent choices, some of these may process data on our behalf:
| Service | Purpose |
|---|---|
| Google Analytics 4 | Website usage analytics |
| Google Ads | Advertising measurement and conversion tracking |
| Matomo | Website usage analytics |
| Microsoft Clarity | Anonymised session insights and heatmaps |
| Tidio | Live chat and customer support |
| Business advertising measurement | |
| Cloudflare | Website delivery, security and inquiry form processing |
| Vercel | Website hosting |
| Feishu / Lark | Internal notification of new inquiries to our sales team |
These providers may process data in countries outside your own, including the United States and Singapore. Where personal data leaves the EEA or UK, we rely on appropriate safeguards such as the European Commission's Standard Contractual Clauses.
6. How long we keep data
- Inquiry and quotation records — kept for as long as needed to serve you and to maintain our business records, and then deleted or anonymised.
- Analytics data — retained according to the settings of the analytics tools we use, and then aggregated or deleted.
7. Your rights
Depending on where you live, you may have some or all of the following rights:
- Access the personal data we hold about you
- Ask us to correct inaccurate data
- Ask us to delete your data
- Ask us to restrict how we use your data
- Object to processing based on legitimate interests
- Receive your data in a portable format
- Withdraw consent at any time, where processing is based on consent
- Lodge a complaint with your local data protection authority
Withdrawing consent does not affect the lawfulness of processing carried out before you withdrew it.
8. Security
We use HTTPS across the Site, restrict access to inquiry data to staff who need it, and rely on established providers for hosting and delivery. No method of transmission or storage is completely secure, but we take reasonable steps to protect your data.
9. Children's privacy
The Site is intended for business use and is not directed at children. We do not knowingly collect personal data from children.
10. Changes to this policy
We may update this policy from time to time. When we do, we will revise the "Last updated" date at the top of this page. Material changes will be communicated on the Site where appropriate.
11. Contact us
For any question about this policy or to exercise your rights, contact us:
- Email:sales@gplift.com
- Phone:+86 156 6641 1024
- WhatsApp:+86 156 6641 1024